About.
About.
About me
I’m a Glasgow-based Graphic Designer specialising in brand identities, packaging and visual systems for modern performance and wellness brands. I create considered, commercially driven branding for businesses that want to stand out clearly, not loudly.
Modern branding for performance & wellness.
About me
I’m a Glasgow-based Graphic Designer specialising in brand identities, packaging and visual systems for modern performance and wellness brands. I create considered, commercially driven branding for businesses that want to stand out clearly, not loudly.
Modern branding for performance & wellness.

AW®

AW®
Years design experience
Years design experience
Years design experience
Professional design tools
Professional design tools
Professional design tools
Design projects completed
Design projects completed
Design projects completed
Customer satisfaction rate
Customer satisfaction rate
Customer satisfaction rate
AW®
Every project I take on is designed for long-term success.
My approach is simple: I focus on functionality, speed, and clarity, ensuring every project serves a clear purpose without unnecessary complexity.
I don’t chase trends or dress things up unnecessarily. I focus on well-designed, functional brand identities and systems that help performance and wellness brands scale.
My achievements
My achievements
Awards.
(2020-
Award
Nomination
Year
FAQ.
FAQ.
FAQ.
Questions? Answers. Here’s everything you need to know about working with me.
I specialise in performance, wellness and supplement brands, including functional drinks, sports nutrition and health-focused DTC products. I occasionally work outside this space if the project is a strong fit.
No. I build complete brand systems including identity, packaging, e-commerce and campaign creative, so your brand is cohesive across every touchpoint.
Yes. I design structured, hierarchy-led packaging layouts that are built with compliance in mind. Final regulatory approval should always be reviewed by your legal or manufacturing partner.
Yes. I design modern, conversion-focused Shopify stores tailored to performance and wellness brands, with clarity and usability at the core.
Most brand and packaging projects take 3–6 weeks depending on scope. Websites and launch projects may vary based on complexity.
Pricing depends on scope, complexity and deliverables. After an initial conversation, I’ll provide a tailored proposal outlining everything clearly.
Yes. I offer ongoing creative support for content, campaigns and product extensions where needed.
I specialise in performance, wellness and supplement brands, including functional drinks, sports nutrition and health-focused DTC products. I occasionally work outside this space if the project is a strong fit.
No. I build complete brand systems including identity, packaging, e-commerce and campaign creative, so your brand is cohesive across every touchpoint.
Yes. I design structured, hierarchy-led packaging layouts that are built with compliance in mind. Final regulatory approval should always be reviewed by your legal or manufacturing partner.
Yes. I design modern, conversion-focused Shopify stores tailored to performance and wellness brands, with clarity and usability at the core.
Most brand and packaging projects take 3–6 weeks depending on scope. Websites and launch projects may vary based on complexity.
Pricing depends on scope, complexity and deliverables. After an initial conversation, I’ll provide a tailored proposal outlining everything clearly.
Yes. I offer ongoing creative support for content, campaigns and product extensions where needed.
I specialise in performance, wellness and supplement brands, including functional drinks, sports nutrition and health-focused DTC products. I occasionally work outside this space if the project is a strong fit.
No. I build complete brand systems including identity, packaging, e-commerce and campaign creative, so your brand is cohesive across every touchpoint.
Yes. I design structured, hierarchy-led packaging layouts that are built with compliance in mind. Final regulatory approval should always be reviewed by your legal or manufacturing partner.
Yes. I design modern, conversion-focused Shopify stores tailored to performance and wellness brands, with clarity and usability at the core.
Most brand and packaging projects take 3–6 weeks depending on scope. Websites and launch projects may vary based on complexity.
Pricing depends on scope, complexity and deliverables. After an initial conversation, I’ll provide a tailored proposal outlining everything clearly.
Yes. I offer ongoing creative support for content, campaigns and product extensions where needed.